The Rinse Cycle

Welcome to our news and information hub where you’ll find our latest research and articles covering a variety of topics, including commercial laundry and garment cleaning, tech and science, business insights, and sustainability.

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Featured Article

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Featured Article

How to know if your supplier is authentic or greenwashing?

As environmental awareness continues to rise, businesses are increasingly seeking commercial laundry services that prioritise sustainability. However, discerning genuine sustainable practices from greenwashing—where companies falsely claim to be environmentally friendly—can be challenging. This guide offers comprehensive strategies to help you identify if your laundry provider is truly committed to sustainability or merely engaging in greenwashing. By understanding key indicators of authenticity, recognising common greenwashing tactics, and conducting thorough due diligence, you can ensure your partnership supports your environmental goals and enhances your business’s reputation.

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